learning

The Making & Marketing of Doceo – My $10K Side Project Challenge

The Making & Marketing of Doceo – My $10K Side Project Challenge

I recently released a small side project I’ve been working on to my subscribers.  The product ships as a packaged file that when imported onto an new installation of WordPress,  loads a fully configured membership site that delivers protected course content.  I called it Doceo.  What I love most about Doceo is that it provides a solution to a real problem that had been bugging me; how to deliver short courses without a complicated or expensive Learning Management System.

The other thing I love about Doceo, is that anybody could have created it.

Doceo is built using free resources.  It works because of S2member, Layerswp and a little bit of creativity.  I didn’t require any technical skills to build it.  There were no development costs and it didn’t eat into too much of my time.

So often people ask me how I come up with ideas. How do I build my products? Do I outsource? How long does it take and how do I market?

I’ll answer those questions (and more!) by sharing the process of creating Doceo and my plans for generating $10K from the product over several small launch phases.

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You’ve No Excuse Not To Learn Something New Today

You’ve No Excuse Not To Learn Something New Today

It’s important that every day you wake up and learn something new.

I’ve always been excited by the idea of expanding my knowledge and skills through self-directed learning. I remember when I was 14, I left my house one Saturday morning and walked into Dublin city centre to the largest bookstore there at the time and bought myself a huge door step of a book simply called ‘Psychology’.  I needed a shopping cart to push this thing home. It was a tome.

Maybe I was considering it as a career choice at the time. I don’t know but I do remember feeling so proud to be the owner of this book and excited by it . I knew the stuff was way over my head but everyday I opened it determined to read a little.  Maybe I only learned from it that Psychology is a tough subject and not just about seeing old witches and pretty ladies on ink blots.

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